Supporting the emergence of Dieppe as a tourist destination

CONTEXT

Recognizing the economic and community potential of the tourism sector, the City of Dieppe has undertaken to structure its tourism offer. In 2018, it presented its new tourism strategy. Until then, the municipality had no human resources dedicated to tourism. It is in this context that it called on Touriscope to support it in the implementation of its new tourism strategy.

APPROACH

Touriscope is therefore supporting the City of Dieppe in the implementation of its new tourism strategy, in particular by:

- The search for good practices in a similar context
- Validation of the action plan suggested by the strategy, in particular the distribution of roles between the various actors
- Support for the hiring of a new coordinator
- The issuance of strategic recommendations

RESULTS

Support in implementing the strategy will allow the municipality of Dieppe to position itself appropriately on the local tourism scene, to structure its offer, to increase its visibility and to attract more visitors. The tourism development skills of key persons are also strengthened.

CREDITS

Photo: Dieppe © Camille Derelle

POSTED

9/22/2020

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